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Aight ranting time, can we appreciate how revolutionary Double Life was for the Life Series fandom.
The introduction of the soulbound mechanic introduced another potential method to interact and collaborate with different members of the community. In the previous canon Life Seires, most alliances were built of the members previously collaborating or being close friends (for majority of alliances, and this is not discounting that all the participants of the Life Series weren't already friends), but with the randomized pairing of Double Life, it forced new collaborations and interactions. Resulting in the mechanic transferring into the fandom's version of their Double Life, Woven Life.
Involving dozens of participants from authors, artists and animators such as rusty_courage, cherrifire, xmaruu, kitsuneisi, mudboowl etc.
(Non RPF)
But what stirred up the fandom into an absolute frenzy was the shipping potential of Double Life. We had Box Boys (Ren and BigB), the Homewreckers (Bdubs and Impulse) which were previously a ship in Hermitcraft and the Divorce Quartet (Pearl, Martyn, Scott and Cleo) which were pretty substanial new pairs but don't scale to the sheer amount of popularity the subsequent pairing recieved/s.
We got Scarlet Pearl which is not a ship but a fan favourite persona with her pairing with Tilly.
We got Boat Boys which are Joel and Etho which was a due no one initially expected but blew up to the fascinating dynamic they had.
Then we got Desert Duo again after the escapades of Third Life which produced lore upon lore of angst and tension which further fueled the shipping train for Scarian.
And finally we got the Ranchers, Team Ranchers or Rancher Duo consisting of Tango and Jimmy. Another pair the fandom did not expect but are instantly attached to. The amount of potential and ideas from this duo grew in number from their light-hearted dynamic to the angsty moments in the subsequent sessions was intense. Lore-wise, their pairings were eventually reunited during the Hermits x Empires Crossover in Season 9.
So basically Double Life was big for the Life Series fandom.